Maybe you’ve said this before…
“Oh, we don’t do leases.”
“Yeah, that’s not for us.”
“We’ve tried leasing before – it never really worked.”
And just like that, a contractor writes off something that could actually improve the way they do business.
We get why you’re skeptical. HVAC leasing has been around for a while – and for a lot of contractors, it’s not a high priority tool used in their business.
Traditional HVAC leasing feels expensive because it historically has been for credit challenged consumers, who are inherently risky and require higher pricing. And, for some contractors, HVAC leasing doesn’t seem like a good deal for the homeowner and is something they’d never sign up for themselves…so why would they offer it to a customer?
In most cases, leasing is used as a last resort. The homeowner doesn’t have another way to pay, and the contractor doesn’t want to leave a family without heating or cooling. So it becomes the lesser of two evils. Not ideal. Not exciting. Just…necessary.
But that’s where the Premier Program flips the script. This isn’t a backup plan. It’s a better plan.
Yes, it’s legally a lease—but that’s just the fine print. What contractors and homeowners love about the Premier Program has nothing to do with how it’s structured—and everything to do with how it performs.
Here’s what you could be adding to your business:
- Increased close rates and average tickets
- Guaranteed recurring revenue
- Long-term customer relationships
- Marketplace differentiation
- A program built to actually help homeowners
- Concierge-level support from a partner that genuinely wants to help you grow your business
Let’s break it down.
HVAC Leasing: A Dead-End for Contractors?
In most traditional HVAC leasing models, the contractor is just a middleman. You sell the system, get paid for the install, and move on. There’s no ongoing relationship. No upside beyond the initial install. No recurring revenue you can count on. No certainty that you are that homeowner’s dedicated contractor into the future.
Sure, you get the initial sale, but what about all the future home comfort needs the homeowner may have? Second systems? Water heaters? Generators? You are left to battle the competition to win future business, including service and maintenance work on a system that you installed.
And unfortunately, that’s the experience a lot of folks are still expecting when they hear the word “lease.”
The Premier Program: A Whole Different Model
Here’s what makes the Premier Program different (and frankly, better):
Yes, it’s technically a lease, but only in terms of the legal structure. That means the homeowner avoids the big upfront cost, just like with financing.
But that’s not what makes it valuable. What makes it different – and where traditional financing can’t compete – is what it gives the homeowner, and what it removes from their plate.
- They get peace of mind, not just a payment plan. Instead of handing over ownership—and all the stress that comes with it—homeowners hand over the responsibility.
- They get professional accountability. It’s not just about getting a system installed. It’s about knowing the people behind it are still on the hook to make sure it runs right.
- They get predictable comfort. No unexpected repair costs. No maintenance confusion. No wondering who to call or what’s covered.
- They get a better outcome—without needing to be the expert. The program is managed by pros, from install through upkeep, so the homeowner doesn’t have to think about it.
This isn’t just a financial tool. It’s a better way to live with heating, cooling, and plumbing systems—especially for families who’d rather enjoy their home than manage what’s behind the walls.
Here’s something that surprises a lot of people: even cash buyers are choosing this program. Not because they need help with the upfront cost, but because they want a better home comfort experience. They want predictable comfort. They want the pros to take care of it. And they don’t want to worry about filters, tune-ups, repairs, or breakdowns ever again.
That’s the real innovation. It’s not about how the system is paid for – it’s about taking the risk and hassle off the homeowner and making pros responsible for keeping everything running. It’s a simpler, stress-free way to keep the home comfortable.
This is a program – and the word program really matters. Because when a homeowner enrolls, they’re not just getting a piece of equipment. They’re getting ongoing maintenance, filters, UV bulbs, and service and repairs (parts and labor). Everything is included. Everything is managed. They’re opting into a lifestyle of comfort, not just a payment plan.
What Contractors Miss When They Don’t Ask More Questions
Here’s what we’ve seen: some contractors come into the conversation carrying past experiences from other HVAC leasing providers – ones that didn’t deliver, didn’t align with their values, or didn’t truly serve the homeowner. That history shapes perceptions. And we don’t blame them.
But when contractors take a closer look at the Premier Program – how it’s built, how it supports them, and how it’s fundamentally aligned with homeowner success – they see it’s a completely different model. One designed to grow with them, not around them.
They need to consider how this model can:
- Improve close rates
- Boost ticket sizes
- Generate valuable recurring revenue
- Increase customer lifetime value
- Capture permanent market share one home at a time
This isn’t a financing product only – it’s a business-growth engine. And the sooner contractors realize that, the sooner they can start building a more profitable, more stable, and more valuable HVAC business that scales without losing what makes it yours.
This Isn’t Just About Leasing – It’s About Growth
We’re not here to push a product. We’re here to partner with innovative, forward thinking contractors who want to build something better.
Contractors who take a few minutes to explore the Premier Program walk away seeing something completely different.
It’s not about payment plans. It’s about shifting risk, building loyalty, and driving long-term value.
Because you might just be walking away from the thing your business actually needs – and the experience more and more homeowners are demanding: worry-free, professionally managed home comfort without the stress of ownership.
Let’s have the conversation. You’ll see why this model isn’t just different — it’s the next evolution in residential replacement sales.
Want to see how it works in your business? Schedule a quick intro call No pressure. Just the facts.
