Blog Posts
Repairs vs. Replacements: What We’re Seeing in 2025 and How We Help Contractors Stay Ahead
Repairs seems to have been the word in 2025: homeowners are holding off on full replacements and asking for more repair work instead. A recent poll by Homepros backed that up: That means nearly eight out of ten contractors are now seeing more repair work than new installs. Why More Customers Are Choosing Repairs Through ... Read more
Are You Spending Too Much on Marketing (Even to Win Back Previous Customers)?
Still spending thousands every year to get back the same customers you helped last season? If your HVAC marketing cost keeps going up without locking in long-term loyalty, it may be time to rethink how you’re spending your money. Let’s walk through a more sustainable way to grow starting with the customers you’ve already earned. ... Read more
From Break-Fix to Business Builder: Shifting Your Mindset as an Owner
Most HVAC and home service companies begin with someone good at solving problems, quick to respond, affordable and reliable in a pinch. Maybe that’s how your business started, too, so here at Comfort Connect we aim to help you become even more effective and profitable! It’s easy to ‘get lost’ in your business, with one ... Read more
Stand Out by Going Green: How Sustainability Differentiates Your HVAC, Plumbing, or Generator Business
For years, we’ve all been surrounded by messages about energy efficiency, water savings, and “going green.” Sometimes it’s subtle, like a homeowner asking about utility costs on a new system, or a family saying their old one “just feels wasteful.” Maybe you’ve even caught yourself thinking the same thing. The truth is, sustainability isn’t just ... Read more
Rethinking Home Comfort Financing: A New Platform for Contractors
What if almost every homeowner you sat down with had a path to a nearly instant financing approval, whether replacement or repair? That’s not a dream scenario – it’s what contractors now have access to through Comfort Connect’s full-stack financing platform. You don’t need another lender. You need an all-in-one financing platform that works for ... Read more
The Worry-Free Way to Sell Stand-by Generators (and Close More Sales)
Power outages are more common than ever in much of the US. From hurricanes on the coasts to ice storms in the Midwest and an aging grid everywhere in between, more homeowners are looking for ways to keep the lights, and the heat or A/C running. For contractors, that demand points to one of the ... Read more
The Rise of All-Inclusive Plumbing: A Smarter Way to Serve Customers and Grow Your Business
For years, plumbing sales have followed the same pattern: sell the equipment, install it, and hope the homeowner calls you again when they need something. But the market is changing. Homeowners are doing their research. They’re wary of big, unexpected expenses. And when it comes to essential systems like water heaters, filtration units, and water ... Read more
What Every Contractor Needs to Know About POS Financing Tools
What if you could tap into every homeowner who thought they couldn’t afford new equipment, just by giving them a simple payment plan at the point of sale? If you’re in HVAC, plumbing, or offer standby generator installations, you’ve likely seen it firsthand: a strong lead walks away, not because your price is too high, ... Read more
How Federal and State Rebates Are Shaping Home Services Sales Conversations
The Role of Rebates in the Pricing Conversation Most homeowners aren’t aware of the rebates available to them, but when price becomes a sticking point, those incentives can make a meaningful difference, from an HVAC system to a water heater or a generator. Because so many of these programs are tied to high-efficiency equipment, rebates ... Read more
How to Supercharge Your Local Leads with an Optimized Google Business Profile
When someone Googles “AC repair near me,” your Google Business Profile (GBP) is often the very first impression they get of your business. Before they ever visit your website, your GBP tells them who you are, what you do, and most importantly whether you’re worth calling. Contractors who show up in the top 3 local ... Read more
