For years, plumbing sales have followed the same pattern: sell the equipment, install it, and hope the homeowner calls you again when they need something.
But the market is changing. Homeowners are doing their research. They’re wary of big, unexpected expenses. And when it comes to essential systems like water heaters, filtration units, and water softeners, they’re looking for more than a quick install, they want reliability, predictability, and someone to take care of things long after the job is done.
Meanwhile, contractors are stuck with the ups and downs of one-off sales, making it hard to forecast revenue or keep crews busy year-round.
It’s no wonder more plumbing businesses are moving toward all-inclusive plumbing programs; an approach that gives homeowners a worry-free experience and contractors a stable, recurring income stream.
What Makes It “All-Inclusive”?
Think about the last time you quoted a job for a tankless water heater or whole-home filtration system. Did the homeowner immediately focus on the upfront price?
An all-inclusive model changes that conversation. Instead of quoting a lump sum for equipment and installation, and then offering maintenance or repairs as add-ons, everything is bundled into one straightforward monthly payment:
- Brand-new, high-efficiency equipment
- Professional installation
- Ongoing maintenance
- Covered repairs
- Customer perks or loyalty rewards
The homeowner gets one price, no surprises. You get a customer who sticks with you for years instead of just one project.
The Business Impact
Shifting to this model changes more than just how you quote jobs:
- Year-round stability. Recurring payments make cash flow steadier and forecasting far easier.
- Loyalty that lasts. When you’re in a homeowner’s life year after year, they’re not shopping around every time something breaks, they’re calling you.
- Better close rates. The focus moves from price to value, making “yes” easier for customers and upsells more natural for your team.
- A true competitive edge. Most plumbers are still doing business the old way. An all-inclusive program sets you apart instantly.
- Long-term growth. This model increases average ticket size, improves profitability, and builds the kind of predictable revenue investors value.
Moving from “Sell and Walk Away” to “Serve and Stay”
The biggest shift is in mindset. You stop thinking about selling a single water heater and start thinking about delivering a long-term customer care. You stop quoting a filtration system and start promising pure, clean water for the whole family, every day, without maintenance or repair headaches.
It’s about selling an outcome, not a piece of equipment.
How to Make the Shift (Without Starting Over)
A lot of contractors hesitate because they think this model means rebuilding their whole business. It doesn’t. With the right partner, you can be up and running fast:
Start with the framework. The Premier Program® gives you a ready-to-use structure for all-inclusive plumbing, so you can focus on delivering the work you’re great at.
Train your team. Comfort advisors, techs, and office staff learn exactly how to present the program so it feels natural and easy for homeowners to say yes.
Use the tools. From quick credit checks to a polished quoting process, everything is set up to help you close more sales without slowing down.
Differentiate instantly. Because this isn’t just financing. It’s not just a service agreement. It’s a complete solution homeowners won’t find from the contractor down the street.
What Now?
Margins are tighter, competition is fierce, and customers expect more than ever. The “install it and forget it” approach is fading fast.
An all-inclusive plumbing program turns one-time transactions into long-term relationships — boosting your revenue, your reputation, and your ability to grow without constantly chasing the next job.
If you’re ready to keep your crews busy, keep your customers happy, and keep your business growing, it’s time to explore what an all-inclusive model could do for you.
