Stand-by Generator Financing for More Customers

GET STARTED

Financing Solutions That
Can Help Sell More Generators

Homeowners know the value of backup power, but stand-by generators can feel out of reach
when they see the price and the responsibility that comes with it. We help you remove both barriers,
so customers can move forward with confidence and you can close more sales.

With our platform, you can offer:

The Premier Program® – A brand-new stand-by generator with installation, all maintenance, repairs, and priority repair service included in one predictable monthly payment.

Learn more

Installment Loans – Flexible terms and fixed monthly payments that make always-on power affordable. With one application and more approval options, you can close the sale today.

Learn more

Why it matters for your business:

More customers say yes

Close rates improve by 5–10%

Ticket values grow

You build long-term customer loyalty

We Work With Every Brand

We support all major stand-by generator and electrical brands, so you can sell the equipment you already know and trust.

Examples include:

Generators:
Generac, Kohler, Briggs & Stratton, Cummins, Champion

Transfer Switches & Panels:
Eaton, Square D, Siemens, Schneider Electric

Electrical Upgrades:
GE, Leviton, Milbank, ABB

Stand-by Generator

Financing Options That Work for Every Customer

The Premier Program® | Worry-Free Power

For homeowners who want protection without the hassle, the Premier Program® makes stand-by generators simple:

  • New stand-by generator
  • Professional installation
  • Factory recommended maintenance
  • Priority repair service
  • One predictable monthly payment
  • No large upfront payment

Contractor benefits:

  • Removes the “cost + responsibility” barrier
  • Increases generator adoption and upgrades
  • Keeps customers tied to your business for the long term

Learn more

Installment Loans – Affordable Ownership

For homeowners who want manageable payments but to remain responsible for maintenance and repairs:

  • Fixed monthly payments
  • No large upfront costs
  • No counteroffers or partial approvals*
  • Terms for different budgets
  • Fast, simple approval

Learn more

*No counteroffers up to $25k on first look and no partial approvals up to $15k on second look

Choose the Right Path

For Homeowners

Looking for backup power for your home? See how the Premier Program makes it simple and stress-free.

For Property Managers/Owners

Need reliable power for multiple properties? Learn about the Premier Program for multi-family and rental units.

Quick FAQs

Can I finance any brand of generator I sell?

Yes. Comfort Connect supports all major generator and electrical brands.

Do customers need strong credit to qualify?

No. The Premier Program, loans, and LTO options give you solutions for every credit profile.

What if a customer needs more than just a generator?

You can bundle generators with panels, switches, and upgrades into one simple monthly payment.

How quickly can customers be approved?

~95% of applications are approved instantly.

Why Contractors Choose Comfort Connect

All-in-one platform

One app, loan financing and Premier Program options for stand-by generators

More closed deals

Remove cost and maintenance fears for customers

Partnership first mentality

We only win when you win

Ready to make stand-by generators an easy yes for your customers?